TY  - GEN
AU  - Chaturvedi, Mukesh
TI  - New product development
SN  - 8185814929
U1  - 658.575 
PY  - 1997///
CY  - New Delhi
PB  - Wheeler
KW  - Management
KW  - New product development
KW  - Research and development
KW  - Management of product
ER  -