00346 a2200133 4500020001500000082001500015100002600030245005100056250000900107260004200116300002100158650001400179700001900193 a0130404675 a658.8bLOV aLovelock, Christopher aPrinciples of service marketing and management a2nd  aNew JerseybPrentice Hallc2002g2002 axx, 436p.c26cm. aMARKETING aWright, Lauren