Kurtz, David L. <br/><br/>
Principles of marketing 

 - 12th ed. 
 - Australia  Thomson  2006 
 - lii,704p.  27cm 
<br/><br/><label>ISBN: </label>8131502937 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KUR