00313 a2200133 4500082001600000100001800016245002000034260004600054300001600100650002000116650001400136650001100150650001800161 a658.82bKOR aKorba, Arvind aMarketing modes aNew DelhibKalyani Publishersc1992g1992 a280p.c17cm aSales promotion aMarketing aBrands aTrade markets