TY  - GEN
AU  - Stern, Louis W.
AU  - Coughlan, Anne T.
AU  - El-Ansary, Adel I.
TI  - Marketing channels
SN  - 8120311493
U1  - 658.84 
PY  - 1996///
CY  - New Delhi
PB  - Prentice-Hall
KW  - MARKETING CHANNELS
KW  - GENERAL MANAGEMENT
KW  - MANAGEMENT OF DISTRIBUTION
ER  -