00500 a2200193 4500 0072322977 658.8 BEA 19938 30773 Bearden, William O. Marketing principles & perspectives 3rd ed. Boston McGraw Hill 2001 2001 xxxvii,596p. 27cm McGrew -Hill series in management Marketing Ingram, Thomas N. LaForge Raymond W. SR 47618 47618 0 0 0 0 SRC MKDL MKDL REF 2009-07-17 0 658.8BEA 56127 2009-07-17 00:00:00 0.00 2016-10-31 SR