Wilmshurst, John  <br/><br/>
The fundamentals and practice of marketing  

 - 3rd ed.  
 - Oxford  Butterworth - Heinemann Ltd.  1978 
 - viii,324p.  27cm 
 - Marketing series  .
<br/><br/><label>ISBN: </label>0750609974 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management of distribution<br/>General management
<br/><br/><label>Dewey Class. No.: </label>658.8  / WIL