00498    a2200157   4500020001500000082001700015100002600032245009500058260004600153300002000199650002300219650002300242650002800265650002100293700002600314  a0070587353  a658.812bMIC  aMichaelson, Gerald A.  aStrategies for sellingbhow to use the art of war to build lifelong customer relationships  aNew DelhibTata McGraw - Hillc2004g2006  aix, 230p.c23cm  aCustomer relations  aGeneral management  aManagement of marketing  aSales management  aMichaelson, Steven W.