00482 a2200193 4500 9780199274895 658.4012 PER 25312 42741 Percy, Larry Strategic advertising management 2nd ed. Oxford Oxford University Press 20001 2001 xviii,335p. 24cm Strategic Management Advertising Planning Elliott, Richard L 52280 52280 0 0 0 0 LEN MKDL MKDL LEN 2010-01-05 0 658.4012PER 63260 2010-01-05 00:00:00 0.00 2016-10-31 L