TY  - GEN
AU  - Kotler, Philip
AU  - Keller, Kevin Lane; Koshy, Abraham; Jha, Mithileshwar
TI  - Marketing management
SN  - 9788131716830
U1  - 658.8 
PY  - 2009///
CY  - New Delhi
PB  - Dorling Kindersley
KW  - MARKETING MANAGEMENT
KW  - MANAGEMENT
KW  - MARKETING
ER  -