Zikmund, William G. <br/><br/>
Marketing Research 

 - New Delhi  Cengage Learning  2007 
 - 632p.  24cm 
<br/><br/><label>ISBN: </label>9788131505656 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING<br/>MANAGEMENT<br/>MARKET RESEARCH
<br/><br/><label>Dewey Class. No.: </label>658.83  / ZIK