Aaker, David A. <br/><br/>
Marketing research 

 - 7th 
 - New York  John wiley & sons  2000 
 - xvi,751p.  26cm 
<br/><br/><label>ISBN: </label>0471363405 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.83  / AAK