00494 a2200181 4500020001500000082001500015100002100030245002300051260004800074300002100122650002100143650003000164650002400194650002800218700001900246700002200265700002500287 a8174730796 a658.8bBUS aGross, Andrew C. aBusiness marketing aNew DelhibA.I.T.B.S. publisherc1998g1998 axxi, 763p.c24cm aBusiness service aMarket information system aBusiness purchasing aIndustrial market place aFord, I. David aBanting, Peter M. aMeredith, Lindsay N.