Michel, Daniel <br/><br/>
Business to business marketing  strategies and implementation  

 - UK  Palagrave macmillan  2003 
 - xviii, 469p.  24.5cm 
<br/><br/><label>ISBN: </label>9780333921951 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing strategic<br/>Information system<br/>Customer<br/>Project marketing
<br/><br/><label>Dewey Class. No.: </label>658.804  / BUS