00553 a2200217 4500 9780333994375 658.8 MCD 31200 54873 Macdonald, Malcolm Marketing a complete guide New York Palagrave macmillan 2003 2003 xxv, 556p. 23cm Product research Marketing Consumer behavior Customer value Marketing research Bass, Margrit Christoper, Martin L 57708 57708 0 0 0 0 LEN MAIN MAIN LEN 2015-08-24 1 658.8MCD 37300 2017-11-16 00:00:00 2017-11-02 0.00 2016-10-31 L