TY - GEN AU - Certo, Samuel C. TI - Modern management: adding digital focus SN - 9788120328264 U1 - 658 PY - 2002/// CY - New Delhi PB - Prentice-Hall KW - DIGITAL DIMENSION KW - PRINCIPLES OF CONTROLLING KW - LEADERSHIP KW - MANAGING HUMAN RESOURCES KW - CORPORATE SOCIAL RESPONSIBILITY KW - BUSINESS ETHICS KW - STRATEGIC PLANNING KW - MANAGEMENT SKILLS ER -