00485 a2200133 4500020001800000082001700018100002300035245002800058250001000086260004400096300002400140650016700164700002000331 a9780070435582 a658.848bCAT aCateora, Philip R. aInternational marketing a10th. aNew DelhibTata McGraw-Hillc2001g2001 axxiii, 721p.c28cm. aExport Marketing, International Business Enterprise, Intercultural Communication, Global Market, Cultural Environment, Marketing Research, International Marketing aGraham, John L.