TY  - GEN
AU  - Roberts - Phelps, Graham
TI  - Customer relationship management: how to turn a good business into a great one
SN  - 8176493600
U1  - 658.812 
PY  - 2003///
CY  - New Delhi
PB  - Viva Books
KW  - Customer relations
KW  - Customer care
KW  - Customer relationship
KW  - Management
KW  - Marketing
ER  -