00674 a2200229 4500020001800000082001600018100002000034245006600054250000900120260004400129300002400173650002500197650002100222650002000243650002300263650002200286650003900308650002600347650002900373700002200402700002000424 a9780070494541 a658.83bHAI aHair, Joseph F. aMarketing researchbwithin a changing information environment a2nd. aNew DelhibTata McGraw-Hillc2003g2003 axxiii, 720p.c25cm. aQualitative Research aResearch Process aResearch Ethics aMarketing Research aScale Measurement aResearch ProblemaResearch Problem aBusiness Intelligence aInformation Requirements aOrtinau, David J. aBush, Robert P.