Havaldar, Krishna K. <br/><br/>
Industrial marketing 

 - New Delhi  Tata McGraw-Hill  2002 
 - xv, 348p.  23cm. 
<br/><br/><label>ISBN: </label>9780070420595 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Logistics<br/>Industrial Buying<br/>Buying Behaviour<br/>Buyer-Seller relationship<br/>Marketing Research<br/>Target Marketing<br/>Target Marketing<br/>Produce Strategy<br/>New Product Development<br/>Industrial distribution Channels
<br/><br/><label>Dewey Class. No.: </label>658.8  / HAV