TY  - GEN
AU  - Mansfield, Edwin
AU  - Yohe, Gary
TI  - Microeconomics: theory and applications
SN  - 9780393979183
U1  - 338.5 
PY  - 2004///
CY  - New York
PB  - W.W. Norton
KW  - Strategic competition
KW  - Consumer tastes
KW  - Consumer behavior
KW  - Market demand
KW  - Choices involving risk
KW  - Firm
KW  - Cost function
KW  - Perfect competition
KW  - Market structure
KW  - Monopoly
ER  -