TY  - GEN
AU  - Balachandran, S.
TI  - Customer-driven services management
SN  - 8178293897
U1  - 658.812 
PY  - 2004///
CY  - New Delhi
PB  - Response Books
KW  - Managing information
KW  - Services industries
KW  - Distinguishing characteristics
KW  - Making of services
KW  - General insurance
ER  -