TY - GEN AU - Thompson, Arthur A. AU - Gamble, John E. AU - Strickland, A,J. TI - Crafting and executing strategy: the quest for competitive advantage concept and cases SN - 9780070599864 U1 - 658.4012 PY - 2005/// CY - New Delhi PB - Tata McGraw-Hill KW - Manufacturers industry KW - Strategic planning KW - Business planning KW - United States KW - Foreign market KW - Banking industry KW - e Bay ER -