TY  - GEN
AU  - Langford-wood, Naomi
AU  - Salter, Brian
TI  - CRM in a week
SN  - 9780340857663
U1  - 658.812 
PY  - 2002///
CY  - London
PB  - Hodder & Stoughton
KW  - Customer relationship management
KW  - Customer
KW  - Channels
KW  - Call centers
KW  - Help desk
KW  - Company culture
ER  -