TY  - GEN
AU  - Ind, Nicholas
TI  - Living the brand: how to transform every member of your organization into a brand champion
SN  - 9780749443160
U1  - 658.827 
PY  - 2004///
CY  - London
PB  - Kogan Page
KW  - Marketing
KW  - People need
KW  - Organization need
ER  -