TY  - BOOK
AU  - Ettenberg, Elliott
TI  - The next economy: will you know where your customer are?
SN  - 0070486409
U1  - 658.8 
PY  - 2002///
CY  - New Delhi
PB  - Tata Mcgraw-Hill
KW  - Management
KW  - Marketing
KW  - Consumer behavior
KW  - Economy
ER  -