TY  - BOOK
AU  - Berman, Barry
AU  - Evans, Joel R.
TI  - Retail management: a strategic approach
SN  - 8120321227
U1  - 658.87 
PY  - 2001///
CY  - New Delhi
PB  - Prentice-Hall
KW  - Retail business
KW  - Retail organization
KW  - Operations management
KW  - Customer
KW  - Communication
ER  -