TY  - BOOK
AU  - Argenti, Paul A.
AU  - Forman, Janis
TI  - The power of corporate communication: crafting the voice and image of your business
SN  - 9780070582552
U1  - 658.45 
PY  - 2002///
CY  - New Delhi
PB  - Tata Mcgraw-Hill
KW  - Executive management
KW  - Public relation
KW  - Corporate communication
ER  -