Enterprise sales and operations planning
synchronizing demand, supply and resources for peak performance
Palmatier, George E.
creator
Crum, Colleen
1953-
text
bibliography
flu
Boca Raton, Fla
J. Ross Publishing
APICS
c2003
2003
monographic
eng
Eng
lis
h
xxi, 266 p. : 24 cm.
George E. Palmatier with Colleen Crum.
Sales Management
Marketing
Operations planning
Demand management
Global sale
Product development
658.5 PAL
1932159002
9781932159004
030303