01663cam a2200409 a 4500 60212 60212 13632927 WUSLLib 20170914093038.0 040622r20022004ne a b 001 0 eng d 2004274704 9780750648387 (OCoLC)ocm51632693 GAS GAS OCLCQ DLC lccopycat HF5415.13 .A354 2004 658.8 AHM Ahmed, Pervaiz K. 4888 Internal marketing : tools and concepts for customer-focused management / Pervaiz K. Ahmed and Mohammed Rafiq. Tools and concepts for customer-focused management Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2004. x, 299 p. : ill. ; 24 cm. Published in association with The Chartered Institute of Marketing. Includes bibliographical references and index. Marketing Management. 4889 Marketing Management Case studies. 4890 Organizational effectiveness. 2640 Organizational effectiveness Case studies. 4891 Relationship marketing. 4117 Customer relations. 7485 Rafiq, Mohammed. 4893 Chartered Institute of Marketing. 4894 Publisher description http://www.loc.gov/catdir/description/els051/2004274704.html Table of contents http://www.loc.gov/catdir/toc/fy045/2004274704.html 7 cbc copycat 2 ncip 20 y-gencatlg ddc L 0 0 ddc 0 0 LEN MKDL MKDL LEN 2017-09-14 0 658.8 AHM 69233 2017-09-14 00:00:00 2017-09-14 L