@book{60312,
	author = {Hill, Richard M. and Alexander, Ralph Samuel,},
	title = {Industrial marketing /},
	publisher = {R. D. Irwin,},
	year = {1975.},
	address = {Homewood, Ill. :},
	edition = {4th ed.},
	note = {In the previous editions Ralph S. Alexander's name appeared first on the t.p.}
}