an introduction Proctor, Tony. creator text bibliography enk London New York Routledge 2000 monographic eng

print

xvii, 318 p. : ill. ; 26 cm. Tony Proctor. Includes bibliographical references (p. [303]-312) and index. Marketing Decision making Marketing Management HF5415.135 .P76 2000 658.802 PRO 9780415208116 0415208114 (pbk.) 99087270 http://www.loc.gov/catdir/enhancements/fy0650/99087270-d.html http://www.loc.gov/catdir/enhancements/fy0650/99087270-d.html DLC 991214 20171026141027.0 11868373