Franklin, Talcott J. <br/><br/>
Protecting the brand 

 - New Delhi  Viva Books  2005 
 - 144p.  21cm. 
<br/><br/><label>ISBN: </label>9788176499996 8176499994 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion<br/>Marketing<br/>Trademark<br/>Patent<br/>Copyright
<br/><br/><label>Dewey Class. No.: </label>658.827  / FRA