TY  - BOOK
AU  - Lafley,A.G.
AU  - Martin,Roger L.
TI  - Playing to win: how strategy really works 
SN  - 9781422187395 (hardcover : acidfree paper)
U1  - 658.4012 
PY  - 2013///
CY  - Boston
PB  - Harvard Business School
KW  - Procter & Gamble Company
KW  - Strategic planning
KW  - Success in business
KW  - Organizational change
KW  - Power
KW  - Olay products
KW  - Market development
KW  - Management
KW  - Planning and policy making
ER  -