00709nam a22002537a 4500 62301 62301 WUSLLib 211222b ||||| |||| 00| 0 eng d 9789352865611 English 658.8 KOT Kotler, Philip 21761 Principles of marketing 17th Ed. Noida: Pearson India Education Services, 2018 xxii, 701p,; 28cm. Management 22657 Customer value 4591 Products and services 22658 Strategy 22659 Marketing plan 4589 Armstrong, Gary 462 Agnihotri, Prafulla 21762 ddc SR 0 0 ddc 0 0 SRC MAIN MAIN REF 2021-12-22 4135.50 0 658.8 KOT 40607 2021-12-22 00:00:00 2021-12-22 SR