Batra, G.S. <br/><br/>
New studies in commerce and business : vol. 7 ;  New paradigms in marketing management 

 - New Delhi  Deep & Deep publications  1999 
 - ix,261p.  22cm 
 - New studies in commerce and business .
<br/><br/><label>ISBN: </label>8176291099 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management
<br/><br/><label>Dewey Class. No.: </label>658  / NEW