TY  - BOOK
AU  - Crawford, Merle
AU  - Benedetto, Anthony Di
TI  - New products management 
SN  - 9780073404806
U1  - 658.575 
PY  - 2011///
CY  - New York
PB  - McGraw-Hill, 
KW  - Product development
KW  - Business attitudes
KW  - Products programme
KW  - Team management
KW  - Product protocol
ER  -