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Small business marketing management by
Publication details: New York Palgrave 2002 2002
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Mastering marketing management by
Publication details: New York: Palgrave, 2002
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Services, marketing and management by
Publication details: New Delhi: SAGE, 2003
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Marketing management: text and cases by
Language: English Language
Publication details: Boston McGraw-Hill 1993
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International marketing by Series: international encyclopadedia of marketing series
Publication details: New Delhi Anmol Publications 1999 1990
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Marketing plans: how to prepare them, how to use them by
Edition: 4th ed.
Language: English Language
Publication details: New Delhi: Viva Books, 2000
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Marketing communications : an integrated approach by
Edition: 4th.
Language: English Language
Publication details: London: Kogan Page, 1993
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Marketing management a strategic approach with a global orientation by
Edition: 3rd.
Publication details: Boston McGraw-Hill 1998 1976
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Merchandising-theory, principles and practice by
Edition: 2nd
Publication details: New York Fairchild Publications 2005 2005
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Consumer behavior by
Edition: 9th
Publication details: Australia South-Western Thomson Learning 2001 2001
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The marketing research guide by
Publication details: New Delhi Viva Books 2000 2000
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Research for marketing decisions by
Edition: 5th.
Language: English Language
Publication details: New Delhi Prentice-Hall 1988 1988
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Selling building partnerships by
Edition: 5th.
Publication details: Boston McGraw-Hill 2004 2004
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B2B brand management by
Publication details: New York Springer 2006 2006
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.827KOTMakandura Library (1)Location, call number: Reference Section 658.827KOTItems available for reference: Makandura Library: Not for loan (1)Location, call number: Reference Section 658.827KOT
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