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61.
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63.
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Essentials of marketing by
Language: English Language
Publication details: London Pitman 1998
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.8BLYMakandura Library (1)Location, call number: Lending Section 658.8 BLY
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64.
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Services marketing text and cases by
Edition: 2nd.
Publication details: New York Palgrave 1995 2003
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65.
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Postmodern marketing two telling tales by
Publication details: London Thomson 1998 1998
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66.
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Managing services marketing text and readings by
Edition: 4th
Publication details: New York Harcourt brace college 1999 1999
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67.
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Marketing research : online research applications by
Edition: 4th ed.
Publication details: New Jersey: Prentice - Hall, 2003
Availability: Items available for loan: Main Library (5)Location, call number: Reference Section 658.83BUR, ..Items available for reference: Main Library: Not for loan (1)Location, call number: Reference Section 658.83BUR
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68.
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Marketing research in a marketing environment by
Edition: 3rd ed.
Language: English Language
Publication details: Sydney: IRWIN, 1994
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69.
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Designing brand identity by
Publication details: New Jersey Wiley 2006 2006
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70.
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Strategic brand communication campaigns by
Edition: 5th
Publication details: Lincolnwood NTC Business 2001 2001
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71.
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72.
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Brand building on the internet by
Publication details: London Kogan Page 2000 2000
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73.
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74.
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75.
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Building strong brands by
Publication details: London Free Press 1996 1996
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76.
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Advertising, marketing and sales management by
Language: English Language
Publication details: New Delhi: Deep & Deep Publications, 1994
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77.
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Marketing strategy and management by
Edition: 2nd
Publication details: London Macmillan 1985 1985
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78.
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Marketing communications by
Publication details: Delhi Pearson Education 2000 2000
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79.
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New public sector marketing by
Publication details: London Prentice - Hall 1998 1998
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80.
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