000 00452 a2200181 4500
020 _a0072549289
082 _a658.85
_bWEI
090 _c6878
_d9564
100 _aWeitz, Barton A.
245 _aSelling
_bbuilding partnerships
250 _a5th.
260 _aBoston
_bMcGraw-Hill
_c2004
_g2004
300 _axxvii, 612p.
_c27cm.
650 _aMANAGEMENT OF MARKETING
700 _aTanner, John F.
700 _aCastleberry, Stephen B.
942 _cL
999 _c35624
_d35624