| 000 | 00507 a2200193 4500 | ||
|---|---|---|---|
| 020 | _a8120312198 | ||
| 082 |
_a659.11 _bBAT |
||
| 090 |
_c9630 _d13409 |
||
| 100 | _aBatra, Rajeev | ||
| 245 | _aAdvertising management | ||
| 250 | _a5th | ||
| 260 |
_aNew Delhi _bPrentice - Hall _c2005 _g2005 |
||
| 300 |
_axiii, 754p. _c24cm. |
||
| 650 | _aADVERTISING | ||
| 650 | _aADVERTISING AND PUBLIC RELATIONS | ||
| 650 | _aGENERAL TOPICS OF ADVERTISING | ||
| 700 | _aMyers, John G; Aaker, David A. | ||
| 942 | _cSR | ||
| 999 |
_c38206 _d38206 |
||