000 00399 a2200157 4500
020 _a8178083523
082 _a658.8
_bLOV
090 _c9878
_d13793
100 _alovelock, christopher
245 _aServices marketing
_bpeople,technology,strategy
250 _a4th
260 _aNew Jersey
_bPearson Education
_c2001
_g2001
300 _axviii, 717p.
_c24cm.
650 _aMARKETING
942 _cSR
999 _c38418
_d38418