| 000 | 00446 a2200181 4500 | ||
|---|---|---|---|
| 020 | _a0072865962 | ||
| 082 |
_a658.802 _bLEH |
||
| 090 |
_c10262 _d14499 |
||
| 100 | _aLehmann, Donald R. | ||
| 245 | _aAnalysis for marketing planning | ||
| 250 | _a6th | ||
| 260 |
_aBoston _bMcGraw - Hill _c2005 _g2005 |
||
| 300 |
_axii, 256p. _c24cm |
||
| 650 | _aMANAGEMENT OF MARKETING | ||
| 650 | _aMANAGEMENT | ||
| 700 | _aWiner, Russell S. | ||
| 942 | _cPR | ||
| 999 |
_c38777 _d38777 |
||