000 00547 a2200217 4500
020 _a0470851252
082 _a658.812
_bMAN
090 _c10291
_d14547
100 _aFord, David
245 _aManaging business relationships
260 _aEngland
_bJohn Wiley
_c2003
_g2003
300 _axii, 215p.
_c24cm.
650 _aManagement
650 _aCustomer relations
650 _aSales promotion
650 _aManagement of Marketing
700 _aSnehota, Ivan
700 _aGadde, Lars-Erik
700 _aHakansson, Hakan
942 _cSR
999 _c38804
_d38804