000 00526 a2200193 4500
020 _a0749430982
082 _a658.812
_bCHE
090 _c10307
_d14578
100 _aCheverton, Peter
245 _aKey account management
_bthe route to profitable key supplier status
260 _aLondon
_bKogan Page
_c1999
_g1999
300 _axiii, 274p.
_c24cm.
650 _aManagement
650 _aCustomer relations
650 _aSales promotion
650 _aManagement of Marketing
700 _aMcdonald, Malcolm
942 _cSR
999 _c38819
_d38819