000 00520 a2200181 4500
020 _a0471644099
082 _a658.812
_bCUS
090 _c10310
_d14581
100 _aBrown, Stanley A
_eed.
245 _aCustomer relationship management
_ba strategic imperative in the world of e-business
260 _aToronto
_bJohn Wiley
_c2000
_g2000
300 _axxviii, 345p.
_c24cm.
650 _aMANAGEMENT
650 _aMANAGEMENT OF MARKETING
650 _aSALES PROMOTION
650 _aCUSTOMER RELATIONS
942 _cSR
999 _c38822
_d38822