000 00434 a2200169 4500
020 _a0273657445
082 _a658.83
_bMAL
090 _c10415
_d14747
100 _aMalhotra, Naresh K.
245 _aMarketing research
_ban applied approach
250 _a2nd
260 _aEngland
_bPrentice- Hall
_c1999
_g2003
300 _axxi, 786p.
_c26cm.
650 _aMARKET RESEARCH AND ANALYSIS
700 _aBirks, David F.
942 _cSR
999 _c38925
_d38925