| 000 | 00370 a2200145 4500 | ||
|---|---|---|---|
| 020 | _a0750619899 | ||
| 082 |
_a658.8 _bYES |
||
| 090 |
_c11415 _d16391 |
||
| 100 | _aYeshin, Tony | ||
| 245 | _aMarketing communications strategy | ||
| 260 |
_aOxford _bButterworth Heinemann _c1995 _g1995 |
||
| 300 |
_a[vii], 214p. _c29cm. |
||
| 650 | _aManagement of marketing | ||
| 942 | _cL | ||
| 999 |
_c39865 _d39865 |
||