000 00377 a2200157 4500
020 _a0750620552
082 _a658.8
_bLAN
090 _c11496
_d16524
100 _aLancaster, Geoff
245 _aMarketing
260 _aOxford
_bButterworth-Heinemann
_c1995
_g1995
300 _axv, 399p.
_c23cm.
650 _aMANAGEMENT OF MARKETING
700 _aReynolds, Paul
942 _cL
999 _c39942
_d39942