000 00422 a2200169 4500
020 _a8120327993
082 _a658.8
_bKOT
090 _c12918
_d18822
100 _aKotler, Philip
245 _aMarketing management
250 _a12th
260 _aNew Delhi
_bPrentice - Hall of India
_c2006
_g2006
300 _axxxvii, 850p.
_c27cm.
650 _aMANAGEMENT OF MARKETING
700 _aKeller, Kevin Lane
942 _cPR
999 _c41278
_d41278